sequenceDM

sequenceDM

sequenceDM

Your marketing isn't generating enough revenue. I fix that.

Your marketing isn't generating enough revenue. I fix that.

Your marketing isn't generating enough revenue. I fix that.

Data-driven marketing strategies and AI audits for Canadian B2B companies.

Half tone mountains - sequenceDM digital marketing brand image
Half tone mountains - sequenceDM digital marketing brand image
Half tone mountains - sequenceDM digital marketing brand image

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About Me

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About Me

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About Me

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Marketing Consultant: I combine 15 years of proven B2B marketing experience with AI automation to increase your leads, deal flow and brand recognition.

Marketing Consultant: I combine 15 years of proven B2B marketing experience with AI automation to increase your leads, deal flow and brand recognition.

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15

+

Years of Experience

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100

+

Projects completed

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100

%

Customer satisfaction rate

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250

%

Avg. increase in qualified leads

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300

%

Avg. increase in brand awareness

Measurable digital marketing that grows your business.

Measurable digital marketing that grows your business.

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B2B Marketing Services For Canadian Businesses

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B2B Marketing Services For Canadian Businesses

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B2B Marketing Services For Canadian Businesses

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Marketing Plans

I'm a B2B marketing consultant who can 2x or 3x your business. I create marketing plans that reach the right customers with the right message, build lasting value, and help you outperform your competition.

AI Marketing Integration

Marketing Strategy

Marketing Optimization

Advertising Strategy

Marketing Plans

Marketing Technology Expert

Brand Strategy

I build brands that get noticed and businesses that grow. From identity and positioning to visual expression, I create recognition, differentiation, and lasting customer loyalty.

Brand Strategy

Brand Design

Product Branding

Brand Guides

Brand Architecture

Marketing Audits

My comprehensive marketing audits analyze your effectiveness, ROI, and competitive position. I pinpoint what's working, what's not, and the opportunities that can 2x or 3x your return on marketing investment.

Marketing Effectiveness Analysis

Competitive Analysis

Marketing ROI Analysis

Marketing Budget Analysis

Advertising and Marketing Analytics Analysis

Lead Generation

I create lead generation campaigns and strategies that build a sustainable, scalable sales pipeline and customer acquisition engine for B2B companies.

Lead Generation Campaigns

Sales Pipeline Optimization

Customer Acquisition Engines

AI Lead Gen

AI Marketing Integration

AI marketing integration that streamlines operations and improves campaign performance. I help you cut through the hype and implement the right marketing automation and AI tools—with measurable results.

AI Tool Selection

AI-Powered Campaign Optimization

AI Adoption Training

AI ROI Measurement

AI Strategy Integration

Marketing Plans

I'm a B2B marketing consultant who can 2x or 3x your business. I create marketing plans that reach the right customers with the right message, build lasting value, and help you outperform your competition.

AI Marketing Integration

Marketing Strategy

Marketing Optimization

Advertising Strategy

Marketing Plans

Marketing Technology Expert

Brand Strategy

I build brands that get noticed and businesses that grow. From identity and positioning to visual expression, I create recognition, differentiation, and lasting customer loyalty.

Brand Strategy

Brand Design

Product Branding

Brand Guides

Brand Architecture

Marketing Audits

My comprehensive marketing audits analyze your effectiveness, ROI, and competitive position. I pinpoint what's working, what's not, and the opportunities that can 2x or 3x your return on marketing investment.

Marketing Effectiveness Analysis

Competitive Analysis

Marketing ROI Analysis

Marketing Budget Analysis

Advertising and Marketing Analytics Analysis

Lead Generation

I create lead generation campaigns and strategies that build a sustainable, scalable sales pipeline and customer acquisition engine for B2B companies.

Lead Generation Campaigns

Sales Pipeline Optimization

Customer Acquisition Engines

AI Lead Gen

AI Marketing Integration

AI marketing integration that streamlines operations and improves campaign performance. I help you cut through the hype and implement the right marketing automation and AI tools—with measurable results.

AI Tool Selection

AI-Powered Campaign Optimization

AI Adoption Training

AI ROI Measurement

AI Strategy Integration

Marketing Plans

I'm a marketing strategy consultant who creates marketing plans to reach the right customers with the right message, build lasting value, and outperform your competition.

Marketing plans

Digital advertising plans

Marketing optimization

Advertising strategy

Content strategy

Marketing playbooks

Brand Strategy

I'm a brand strategy and design consultant. I help define your brand identity, brand positioning, and visual expression while building recognition, differentiation, and customer loyalty.

Brand strategy

Brand design

Brand positioning

Product branding

Brand guides

Brand architecture

Marketing Audits

I conduct comprehensive marketing audits to analyze your marketing effectiveness, ROI, and competitive position, and to show where you stand in the market. I identify strengths, weaknesses, and opportunities for significant improvements to your marketing plan.

Marketing effectiveness analysis

Competitive analysis

Marketing ROI analysis

Marketing budget analysis

Advertising and Google Analytics analysis

Lead Generation

I create lead generation campaigns and strategies that build a sustainable, scalable sales pipeline and customer acquisition engine for B2B companies.

Lead generation campaigns

Sales pipeline growth

Customer acquisition engine

Lower acquisition costs

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Testimonials

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Testimonials

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Testimonials

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Success stories from amazing clients.

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Why me?

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Why me?

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3-10x your marketing ROI. I deliver measurable business impact beyond just "awareness, engagement and conversions".

15+ years of proven B2B marketing skills combined with cutting-edge AI implementation.

Collage of sequenceDM marketing strategy and brand design work.

Creative and Collaborative

Revenue Growth Expert

B2B Marketing Expert

Marketing Technology Expert

AI Marketing Expert

No expensive experiments. I only implement marketing and AI strategies that have clear, measurable results.

"Gregory is constantly embracing and capitalizing on new ideas to ensure we're at the forefront of marketing strategy. Not forgetting his tireless energy and focus on the quality output, it's a refreshing experience to work with such a great marketer."

Andrew Berwick, Director Advisor Marketing at Fidellity Investments, digital marketing client.

Andrew Berwick

Director of Investment Marketing, Fidelity Investments

Thoughtful, Long-Game Marketing

I don't chase trends. I focus on tangible, long-term, sustainable results.

Marketing Plans That Work

I create marketing plans to reach the right customers with the right message, build lasting value, and outperform your competition.

Marketing Audits Grow Your Business

Marketing audits analyze your effectiveness, ROI, and competitive position and identify strengths, weaknesses, and growth opportunities. This work is very high ROI and devlivers quick wins for your business.

ROI-Centred Strategic Digital Marketing

Collage of sequenceDM digital marketing, advertisingbr and brand design work.

15+ years of proven B2B marketing skills combined with cutting-edge AI implementation.

Collage of sequenceDM marketing strategy and brand design work.

Creative and Collaborative

Revenue Growth Expert

B2B Marketing Expert

Marketing Technology Expert

AI Marketing Expert

No expensive experiments. I only implement marketing and AI strategies that have clear, measurable results.

"Gregory is constantly embracing and capitalizing on new ideas to ensure we're at the forefront of marketing strategy. Not forgetting his tireless energy and focus on the quality output, it's a refreshing experience to work with such a great marketer."

Andrew Berwick, Director Advisor Marketing at Fidellity Investments, digital marketing client.

Andrew Berwick

Director of Investment Marketing, Fidelity Investments

Thoughtful, Long-Game Marketing

I don't chase trends. I focus on tangible, long-term, sustainable results.

Marketing Plans That Work

I create marketing plans to reach the right customers with the right message, build lasting value, and outperform your competition.

Marketing Audits Grow Your Business

I'm always there with my expertise. I become an extension of your team.

ROI-Centred Strategic Digital Marketing

Collage of sequenceDM digital marketing, advertisingbr and brand design work.

15+ years of proven B2B marketing skills combined with cutting-edge AI implementation.

Collage of sequenceDM marketing strategy and brand design work.

Creative and Collaborative

Revenue Growth Expert

B2B Marketing Expert

Marketing Technology Expert

AI Marketing Expert

No expensive experiments. I only implement marketing and AI strategies that have clear, measurable results.

"Gregory is constantly embracing and capitalizing on new ideas to ensure we're at the forefront of marketing strategy. Not forgetting his tireless energy and focus on the quality output, it's a refreshing experience to work with such a great marketer."

Andrew Berwick, Director Advisor Marketing at Fidellity Investments, digital marketing client.

Andrew Berwick

Director of Investment Marketing, Fidelity Investments

Thoughtful, Long-Game Marketing

I don't chase trends. I focus on tangible, long-term, sustainable results.

Marketing Plans That Work

I create marketing plans to reach the right customers with the right message, build lasting value, and outperform your competition.

Marketing Audits Grow Your Business

I'm always there with my expertise. I become an extension of your team.

ROI-Centred Strategic Digital Marketing

Collage of sequenceDM digital marketing, advertisingbr and brand design work.

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FAQs

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FAQs

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FAQs

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Frequently Asked Questions

1. What kind of clients do you work with?
icon

Founders, agencies, marketing teams, and established brands hire me to transform their digital marketing—consistently doubling or tripling leads and sales.

2. What marketing services do you offer?
icon

I'm a growth marketer by trade. My core services include creating growth marketing strategies that build brand awareness and dramatically improve your digital marketing across all channels – from your website to your Google ads to your email campaigns.

3. How do you price your projects?
icon

We price based on scope, timeline, and deliverables—never by the hour. After a discovery call, we’ll provide a custom proposal aligned with your goals and budget.

4. Why do I need a professional marketing strategy?
icon

You will make more money. Without a strategy, businesses risk random tactics, inconsistent messaging, and missed opportunities—ultimately losing ground to better-positioned competitors.

5. Can’t AI handle marketing and branding now?
icon

AI is a powerful tool for data analysis, content generation, and efficiency—but it works best amplifying the work of expert marketers, not replacing them. Think of AI as a calculator: invaluable, but you still need someone who understands math.

6. What is your typical project timeline?
icon

Timelines vary by scope: marketing audits and branding projects typically take 4–8 weeks, while comprehensive digital marketing strategies range from 6–12 weeks. I establish clear milestones and deliverables before any project begins.

7. What’s a Marketing Audit? What’s the payoff?
icon

Most businesses waste 20–40% of their marketing budget on ineffective channels and tactics. A marketing audit diagnoses your entire marketing ecosystem—website, social channels, sales funnel, paid ads, content, brand positioning—identifying what's working, what's broken, and where you're leaving money on the table. The typical ROI exceeds 150%.

8. How much should I spend on marketing?
icon

Businesses that underspend on marketing lose brand visibility and market share to competitors who maintain stronger customer engagement. B2B companies should target 10% of their revenue to marketing and advertising, and B2C companies should allocate 5-10% as a rule of thumb.

1. What kind of clients do you work with?
icon

Founders, agencies, marketing teams, and established brands hire me to transform their digital marketing—consistently doubling or tripling leads and sales.

2. What marketing services do you offer?
icon

I'm a growth marketer by trade. My core services include creating growth marketing strategies that build brand awareness and dramatically improve your digital marketing across all channels – from your website to your Google ads to your email campaigns.

3. How do you price your projects?
icon

We price based on scope, timeline, and deliverables—never by the hour. After a discovery call, we’ll provide a custom proposal aligned with your goals and budget.

4. Why do I need a professional marketing strategy?
icon

You will make more money. Without a strategy, businesses risk random tactics, inconsistent messaging, and missed opportunities—ultimately losing ground to better-positioned competitors.

5. Can’t AI handle marketing and branding now?
icon

AI is a powerful tool for data analysis, content generation, and efficiency—but it works best amplifying the work of expert marketers, not replacing them. Think of AI as a calculator: invaluable, but you still need someone who understands math.

6. What is your typical project timeline?
icon

Timelines vary by scope: marketing audits and branding projects typically take 4–8 weeks, while comprehensive digital marketing strategies range from 6–12 weeks. I establish clear milestones and deliverables before any project begins.

7. What’s a Marketing Audit? What’s the payoff?
icon

Most businesses waste 20–40% of their marketing budget on ineffective channels and tactics. A marketing audit diagnoses your entire marketing ecosystem—website, social channels, sales funnel, paid ads, content, brand positioning—identifying what's working, what's broken, and where you're leaving money on the table. The typical ROI exceeds 150%.

8. How much should I spend on marketing?
icon

Businesses that underspend on marketing lose brand visibility and market share to competitors who maintain stronger customer engagement. B2B companies should target 10% of their revenue to marketing and advertising, and B2C companies should allocate 5-10% as a rule of thumb.

1. What kind of clients do you work with?
icon

Founders, agencies, marketing teams, and established brands hire me to transform their digital marketing—consistently doubling or tripling leads and sales.

2. What marketing services do you offer?
icon

I'm a growth marketer by trade. My core services include creating growth marketing strategies that build brand awareness and dramatically improve your digital marketing across all channels – from your website to your Google ads to your email campaigns.

3. How do you price your projects?
icon

We price based on scope, timeline, and deliverables—never by the hour. After a discovery call, we’ll provide a custom proposal aligned with your goals and budget.

4. Why do I need a professional marketing strategy?
icon

You will make more money. Without a strategy, businesses risk random tactics, inconsistent messaging, and missed opportunities—ultimately losing ground to better-positioned competitors.

5. Can’t AI handle marketing and branding now?
icon

AI is a powerful tool for data analysis, content generation, and efficiency—but it works best amplifying the work of expert marketers, not replacing them. Think of AI as a calculator: invaluable, but you still need someone who understands math.

6. What is your typical project timeline?
icon

Timelines vary by scope: marketing audits and branding projects typically take 4–8 weeks, while comprehensive digital marketing strategies range from 6–12 weeks. I establish clear milestones and deliverables before any project begins.

7. What’s a Marketing Audit? What’s the payoff?
icon

Most businesses waste 20–40% of their marketing budget on ineffective channels and tactics. A marketing audit diagnoses your entire marketing ecosystem—website, social channels, sales funnel, paid ads, content, brand positioning—identifying what's working, what's broken, and where you're leaving money on the table. The typical ROI exceeds 150%.

8. How much should I spend on marketing?
icon

Businesses that underspend on marketing lose brand visibility and market share to competitors who maintain stronger customer engagement. B2B companies should target 10% of their revenue to marketing and advertising, and B2C companies should allocate 5-10% as a rule of thumb.

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Blog

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Blog

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Blog

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Marketing Insights To Grow Your Business

Learn how strategic marketing, AI marketing and marketing audits are crucial to your company's growth.